I'm Jean-Paul, Entrepreneur and Fractional GTM Leader
Living in
Amsterdam
Quick summary
I started freelancing in college as a digital marketer. Learned fast, made businesses a lot of money, and made enough myself to drop out in year two of University.
At age 22, I built NIE Number Fast out of frustration with Spanish bureaucracy. In 12 months, it scaled to €60K/month. Over four years, we helped 9,000+ people get their NIE number to work, buy property, and open bank accounts in Spain. In 2025, I sold the company’s IP.
At 23, I co-founded Luna.ai, one of the first AI sales agents. We were early beta users of OpenAI, 18 months before ChatGPT launched. After it did, Luna took off – 20,000 users, VC funding, a talented team, and recognition as one of the Top 10 most promising startups in the Netherlands. Fierce competition and Google/Microsoft’s crackdown on cold email forced us to pivot. Focusing on the most valuable part of Luna.ai for a more specific market, we have moved forward under the name Utopian Labs.
Today, I co-run Hair Extensions by Char with my girlfriend. What started as a single salon by the end of 2022 has grown into a boutique chain in Eindhoven, Amsterdam, and The Hague. Recognized in 2025 as one of the Top 100 salons in the Netherlands.
I’ve lived on both sides: from zero to growth, and from growth back to zero. Wins and losses. Exits and pivots. Through it all, one thing hasn’t changed: I love building. Starting, failing, learning, and getting back up.
Outside of work, I’m a new dad, I love spending time with my family, and I enjoy traveling the world.
Ervaringen
Full Time Freelancing
Creative Design Studio
Industrial Design Engineering
Expertises
"Be Brave, have Fun, and Make a Positive Impact"

Robin Salimans
Founder & CTO @Utopian Labs
There’s no one better to work with when it comes to growth than Jean-Paul. Having worked with him for four years, I’ve seen him help dozens of companies grow in the software, e-commerce, and service sectors. He not only has deep expertise in the tools and strategies to scale products and businesses, but he’s also highly skilled at understanding customers and creating the ideal customer profile. You’ll find that Jean-Paul has incredible drive and is always years ahead of the curve. Someone like him is truly indispensable to your business!

Charlotte van der Steen
Founder @Hair Extensions by Char
Jean-Paul is a true entrepreneur with a keen eye for business and a real visionary. His strength? He doesn’t see obstacles on the road; instead, he spots solutions where others would get stuck. No challenge is too big for him. He is pragmatic and passionate about processes, but at the same time, he’s also guided by his emotions, a unique combination, if you ask me!